How-to-Track-PPC-Conversions

How to Track PPC Conversions

So, you just started your first AdWords campaign and you’re generating a lot of clicks and traffic to your website. But unless you set up conversion tracking, you won’t be able to see how many sales you’ve gotten from those clicks. This powerful tool cannot be ignored if you want to maximize sales from your campaigns.

SEO vs SEM – Learn the differences and determine which deserves more effort for your business.

SEO vs. SEM: Which Deserves More Effort?

When it comes to driving traffic to your website, the two most important ways are search engine optimization (SEO) and search engine marketing (SEM). Learn the differences between SEO vs. SEM and determine which deserves more effort for your business.

5-Types-of-Display-Advertising-to-Generate-More-Business (1)

5 Types of Display Advertising to Generate More Business

Display advertising is a very powerful asset in your PPC strategy. Learn 5 types of display advertising that can expand your reach and grow your business.

This is why your business needs to have a social media marketing strategy. Learn the true value of social media for business.

The True Value of Social Media for Business

If you or someone else in your organization remains unconvinced about the value of social media, this post will change your mind. We’ll show you how your business can reap short and long-term benefits from social.